
Rich Goldberg
Realtor, REAL of Pa., Philadelphia Main Line
Rich Goldberg has lived in Lower Merion Township since 1951. As a Realtor with REAL of Pa., he helps buyers and sellers across the Main Line and the Lower Merion and Radnor school districts.
Rich has lived in Lower Merion Township since 1951. He remembers the bowling alleys in the center of Ardmore, the Moo in Villanova, the Tottle House and Dean’s Diner, and he has watched the Main Line housing market rise, settle and reset more than once.
Ways To Begin
Three places to start, each handled personally at your own pace.

“I don’t just know the streets. I understand pricing cycles, neighborhood trends, and the details that drive property values here.”
What Rich Focuses On
The services he offers across the Main Line.
Buyer Representation
From the first showing to the closing table, with straight advice on value and negotiation.
Listing And Selling
Pricing grounded in local sales and a clear plan to present your home.
Relocation
Helping families moving to the Main Line find the right town, school district and home.
Luxury And Estate Homes
Experience with Main Line estates, including a $4.95M Haverford purchase.

Priced Honestly, Then Presented Properly
Two things decide a sale: the number you go out at, and how the property shows in the first ten days. Rich handles both personally.
- 01
Prepare
A walk through and a straight answer on what is worth fixing and what is not, before the home ever goes live.
- 02
Present
Photography and presentation built around what Main Line buyers respond to.
- 03
Position
Priced to current activity nearby, then marketed with a clear plan.
What Clients Say
“Rich is fantastic. He helped us buy our house and then a few years later when circumstances changed, helped us sell it again. He was thorough and highly responsive, very helpful throughout the process of both the purchase and sale. Cannot recommend him highly enough!”
“Richard did a terrific job of helping me navigate the purchase of my new home. He was there with excellent guidance from the initial viewing through the closing. Experience matters and this combined with his knowledge made for an awesome purchase experience.”
“Rich is a pleasure to work with. He's responsive, helpful and very experienced in the Main Line real estate market. He helped us find and negotiate the perfect house for our family.”
How Buying Works
Consultation
Budget, timing and how you plan to use the property, discussed before anything else.
Curated Search
A short list worth your time, across Bryn Mawr, Haverford, Villanova and Ardmore.
Offer And Negotiation
Pricing strategy and every contract term walked through personally.
Close
Coordination through inspection, appraisal and the closing table.

Start With A Conversation
Buying or selling on the Main Line, start with a conversation with Rich.